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13 Simple Inbound Marketing Strategies for a Startup

13 Simple Inbound Marketing Strategies for a Startup

Piyuesh Modi
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Piyuesh Modi

Co-founder at Page Potato
Piyuesh works as Digital Marketing Manager and Director at PagePotato.com. He is also a visual communication coach and has been invited by corporate for workshops on Visual Communication and Techniques. When he is not working, he is involved in Learning Krav Maga, Poledance, Acroyoga and Salsa.
Piyuesh Modi
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Inbound Marketing is the form of marketing that is known to drive customers to a specific product by means of providing valuable content to them during different stages of the purchase cycle. Unlike outbound marketing, where marketers struggle to garner the attention of potential customers, inbound marketing attracts qualified customers by virtue of building credibility and trust for the business. Users are themselves drawn to the product as and when the need arises.

Inbound Marketing has been gaining immense popularity among marketers across the globe for several reasons. One of the prime reasons behind its widespread implementation is its cost-effectiveness. Inbound […]

Ultimate Guide to Facebook Marketing for Startups

Ultimate Guide to Facebook Marketing for Startups

Piyuesh Modi
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Piyuesh Modi

Co-founder at Page Potato
Piyuesh works as Digital Marketing Manager and Director at PagePotato.com. He is also a visual communication coach and has been invited by corporate for workshops on Visual Communication and Techniques. When he is not working, he is involved in Learning Krav Maga, Poledance, Acroyoga and Salsa.
Piyuesh Modi
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What is Facebook Marketing?

Facebook continues to be the most popular social media site. More than 1.8 billion people use Facebook every month to connect with their friends and family and discover new things. Since Facebook has such a large user user-base, marketers use it extensively to promote brand awareness among masses. You can be confident that a majority of your target market is using Facebook on a daily basis. Therefore, Facebook gives you easy access to the target market. Information related to products and services that your company has to offer travels to millions of potential customers with just a […]

Ultimate Guide to Google+ Marketing for Startups

Ultimate Guide to Google+ Marketing for Startups

Arkya Dey

Arkya Dey

Content Marketing Manager at Page Potato
Arkya executes and strategizes content marketing campaigns at PagePotato. An MBA by education and a designer by heart, he loves analyzing social media trends and likes to read/write on human behavior & managing workspaces. Apart from this, he makes Infographics and Explainer videos on his favorite subjects. He hits the gym daily & in his spare time, he helps upcoming movie makers with script writing.
Arkya Dey

What is Google+ Marketing?

 

 

You may wonder if signing up on another social media platform will be worth it. However, when it comes to marketing, Goggle+ is not just another platform. It could be essential to your business, even though you may not realize that now. Google+ Marketing involves using the website to enhance business growth. This can be done in varied ways such as improving google search ranking, building relationships with customers or mapping potential customers. Traditional methods may not bear the same fruit as more conventional methods like online marketing, especially in today’s world of technology.

Hence, social media platforms […]

9 Must-Have Free Tools for Start-Ups

9 Must-Have Free Tools for Start-Ups

Piyuesh Modi
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Piyuesh Modi

Co-founder at Page Potato
Piyuesh works as Digital Marketing Manager and Director at PagePotato.com. He is also a visual communication coach and has been invited by corporate for workshops on Visual Communication and Techniques. When he is not working, he is involved in Learning Krav Maga, Poledance, Acroyoga and Salsa.
Piyuesh Modi
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In today’s era, where more and more youngsters are getting inclined towards start-ups, it becomes important for start-up owners to gain an edge over others of their kind. Scanty resources and limited funds only make the situation even more competitive. However, a smart business mind always figures out a way. He lets online tools come to his succor so that he is able to achieve a lot more by spending a lot lesser as compared to his competitors. This blog highlights how you can use certain tools to up your stance in the market.

Why should Start-Ups use Tools?

Any entrepreneur would […]

How To Do Content Writing For Startups?

Krushna Mishra

Krushna Mishra

Associate Editor at PagePotato.com
Krushna Mishra is an Associate Editor at Page Potato. Her passion for life shows naturally in her articles on lifestyle, health, social causes, traveling, relationships and digital marketing. An engineer by compulsion, but a writer by choice she writes to help other enthusiasts succeed in their content marketing goals. In the rare times, when she is not writing or traveling, one can find her cracking and laughing to the silliest of jokes.
Krushna Mishra

Content Writing may appear to be a little confusing to beginners at first, however, once you get a hang of it, it becomes extremely easy.

So give it a try while we make things easier for you by giving you the following tips

10. Be Original

It is best that you stay original when you’re writing content for your Startup. That way, your content remains unique and you are able to express in the best possible manner. Stay true to your style and the audience will come running after. Make sure that your content adds value to the life of its readers and […]

Most Important Online Tools for Entrepreneurs and Startups

Piyuesh Modi
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Piyuesh Modi

Co-founder at Page Potato
Piyuesh works as Digital Marketing Manager and Director at PagePotato.com. He is also a visual communication coach and has been invited by corporate for workshops on Visual Communication and Techniques. When he is not working, he is involved in Learning Krav Maga, Poledance, Acroyoga and Salsa.
Piyuesh Modi
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1

A smart entrepreneur is one who works with smart online tools

People tend to think that an out-of-the-box product and super Internet connectivity are enough to launch an online business. Whether you are an established entrepreneur or owner of a start-up, you will always need help. Access to important online tools can help you achieve your targets faster. Most of these online tools discussed below are either low-priced or free of cost.

This blog is based on the workshop I took at Seats2Meet, Den Bosch (Netherlands). You can also check the video to get more clarity. 

So, here are all the […]

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