In case you are looking to create a killer Explainer Video sometime soon and are clueless about how to get started, this blog is just what you need. For novices, an Explainer Video is one that lets you explain your product or service to a potential customer in a span of just about 60-90 seconds. Such videos could help a great deal in engaging with your target audience and establishing a brand recall value. It is important for you to leave a mark on the minds of your audience the very first time you introduce your product to them. This is […]Read more »
Guest blogging is a blessing for marketers looking to draw online traffic, differentiate their business from others of its kind, engage existing customers, acquire potential customers and grow demand and curiosity of the target segment in their brands.
Wondering if Guest Blogging really has the potential to achieve everything mentioned above? Allow me to share a success story with you. Most of us know of the social media scheduler tool, Buffer. The co-founder of the app, Leo Widrich, wrote about 150 guest posts which took the follower base of Buffer from zero to a hundred thousand. Unbelievable, isn’t it? He took […]Read more »
Hiring freelancers to work for you can prove to be a great decision, especially if you have just started a new venture. They charge a lot lesser than full-time employees, need negligible paperwork and have the least onboarding time. If you are looking to hire freelancers for your ongoing project, read on to find out the 11 ways to hiring smart freelancers who can deliver.
1. Picking the Right One
Try to interview your freelancer personally before you hire him. You could do so by means of a meeting, over the telephone or even online. However, even if you find that the […]Read more »
Who are the Millennials, you may ask?
They are the people born between the late 1980s and early 2000s. We are all somewhere between 17 to 37 right now. One could safely assume, millennial characteristics vary depending on region, socio and economic conditions. Irrespective of all these factors, all millennials can be characterized based on their fluent use of media, communications and digital technology.
Change is a part of Evolution. But we Millennials are the first generation that saw too many changes in too little time, we are evolving faster. We have grown up in an era of rapid change. We are […]Read more »
Having a website for your business opens you to several opportunities like establishing brand awareness, communicating with target audience, generating and converting leads and enhancing customer experience. While it may seem impossible, this blog gives you the step by step procedure to set up your own website in one day. Let’s find out how.
1. Design and Build your Website
The first step towards building your own website is selecting a suitable Web Design. The only one thing to remember here is to keep it simple. Remember that you only have a few seconds to leave an impact on the minds of […]Read more »
Google Analytics can be used for content marketing in umpteen ways. Be it traffic estimation, tracking navigation summary or traffic generation, all of it and much more can be achieved with the use of analytics. Once you are able to successfully track this data and understand its significance, you will be able to extract useful insights to identify opportunities and threats through detailed analysis. You can also find data related to conversions with the use of Google Analytics.
Blogs are defined by some as the center or base of content marketing. Blogs are a form of social media and have a […]Read more »
In today’s era, where more and more youngsters are getting inclined towards start-ups, it becomes important for start-up owners to gain an edge over others of their kind. Scanty resources and limited funds only make the situation even more competitive. However, a smart business mind always figures out a way. He lets online tools come to his succor so that he is able to achieve a lot more by spending a lot lesser as compared to his competitors. This blog highlights how you can use certain tools to up your stance in the market.
Why should Start-Ups use Tools?
Any entrepreneur would […]Read more »
Doodles and Sketch notes are new forms of content which are not only appealing but also helpful for the readers as it not only gives a visual appeal to the write-up but also helps in memory retention of the subject.
Here are some of my Doodles and Sketch notes on Content Marketing.
Feel free to use them but don’t delete my signature and it would be kind if you mention the source link of this blog.
Understanding GDPR (General Data Protection Regulation)
Understanding Influencer Marketing
Digital PR by Content Marketing
Various Email outreach campaigns
Inspiration by Neil Patel Blog :
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Guest blogging, simply put, is when a writer writes content for a blog that does not belong to him. It provides the writer with an opportunity to share his expertise with the followers of the blog owner, thus giving him the chance to increase online traffic to his own blog. Guest blogging goes a long way in establishing a writer as an authority figure in his niche or domain. It also serves as a great platform for him to form links with renowned experts in his own field.
There are various other benefits of guest blogging such as building credibility among […]Read more »
Are you running your venture single-handed and getting frequent calls from your clients asking for the same information you have painfully put of on your own website? Do they prefer talking to you instead, even after you have shared the FAQ, case study or a specific page with them?
If YES, then congrats for waking up to this fact –
“On the average Web page users have time to read at most 28% of the words during an average visit; 20% is more likely” – Nielsen Norman
So, we need to make the most of the 20% of attention to convince the visitor […]Read more »