Blogs on content marketing and website security

Content Marketing Sketch Notes by Piyuesh Modi

Doodles and Sketch notes are new forms of content which are not only appealing but also helpful for the readers as it not only gives a visual appeal to the write-up but also helps in memory retention of the subject.

Here are some of my Sketch notes on Content Marketing.

Feel free to use them but don’t delete my signature and it would be kind if you mention the source link of this blog.

Traffic – Lead – Customer: Full Digital Marketing Cycle

Understanding GDPR (General Data Protection Regulation)
Understanding Influencer Marketing

Digital PR by Content Marketing

Various Email outreach […]

9 Steps to Deliver Awesome Guest Blogs

Guest blogging is a blessing for marketers looking to draw online traffic, differentiate their business from others of its kind, engage existing customers, acquire potential customers and grow demand and curiosity of the target segment in their brands.

Wondering if Guest Blogging really has the potential to achieve everything mentioned above? Allow me to share a success story with you. Most of us know of the social media scheduler tool, Buffer. The co-founder of the app, Leo Widrich, wrote about 150 guest posts which took the follower base of Buffer from zero to a hundred thousand. Unbelievable, isn’t it? He took […]

7 Killer Hacks for Your Blogger Outreach Email Template

Outreaching to influencers and customers via email is one of the oldest and proven methods to reach out to a new audience. But with the advent of technology, it has been misused way too much, thereby reducing it to be a mere statistic of ineffective cold outreach.

There will always be situations where you have to reach out to people, who aren’t familiar with you or your company. Now that unfamiliarity shouldn’t stop you from approaching them. But we must do it right.

While sending an email to a new recipient, we must remember that the person on the other end receives […]

8 Steps to Create a Content Calendar for Marketing Automation

If you are wondering what a content calendar is, it is a simple calendar that has details of the content that your business must ideally create within a given duration of time. Easy to create, these content calendars are extremely hard to stick to. However, they make an incredible tool for organizing your content marketing strategy. Having an organized approach to producing quality content helps you save a great deal of time and energy. It also helps in enhancing the engagement levels of your readers by ensuring that you stay regular with your posts and that your posts do not […]

A-Z Guide To Host Your Business Website Online in 1 Day

Having a website for your business opens you to several opportunities like establishing brand awareness, communicating with target audience, generating and converting leads and enhancing customer experience. While it may seem impossible, this blog gives you the step by step procedure to set up your own website in one day. Let’s find out how.

1. Design and Build your Website

The first step towards building your own website is selecting a suitable Web Design. The only one thing to remember here is to keep it simple. Remember that you only have a few seconds to leave an impact on the minds of […]

9 Free Online Marketing Tools Every Small Business Owner should be using

We as a marketing agency love to review the growth and customer adoption of new marketing platforms. For small businesses it can be a bit expensive to spend a fortune on different tools. This is the reason we’ve personally tested a few free small business marketing tools that are very useful for implementing an effective digital marketing strategy.

Below are 9 free (or inexpensive) online marketing tools we believe would benefit every small business.

1. Answer the Public

Answer the Public has a very inviting UI, where you can search for any topic, questions related to a particular keyword, and apply further filtration […]

5 Ways How Millennials Are Different From The Gen-X

Who are the Millennials, you may ask?

They are the people born between the late 1980s and early 2000s. We are all somewhere between 17 to 37 right now. One could safely assume, millennial characteristics vary depending on region, socio and economic conditions. Irrespective of all these factors, all millennials can be characterized based on their fluent use of media, communications and digital technology.

Change is a part of Evolution. But we Millennials are the first generation that saw too many changes in too little time, we are evolving faster. We have grown up in an era of rapid change. We are […]

InfluencerSpeaks#4 Interview with Nidhi Mohal Kamal

Interview with Puma Ambassador Nidhi Mohan Kamal

Nidhi Mohan Kamal is the director of the chain of weight loss clinics called “Nidsun”. She has pursued her engineering in chemical engineering and specializes in the field of nutrition and sports specific nutrition. She has an experience of 13 yrs. and an impressive track record in this field. She has been dealing with fat loss and body shaping procedures since 2007.

Influencer Speaks is where we aim to bring celebrities on board with us. This series focuses on knowing the influencer’s journey more closely. Here are few questions on which Nidhi Mohan Kamal interacted […]

11 Ways to make Influencers follow your brand

Influencer marketing is the type of marketing that primarily focuses on using industry leaders to help convey the message of your brand to your target audience. Instead of marketing directly to potential customers, you get the word out for you through influencers. These influencers may be celebrities, achievers or other significant people known to have garnered trust and credibility among segments of audience by virtue of their authenticity or expertise in their domains.

Getting an influencer to follow your brand could benefit you in various ways like helping increase brand awareness, gaining credibility among target market, improving your SEO rank and […]

What do the Best Guest Blogging outreach Emails have in common?

Guest blogging, simply put, is when a writer writes content for a blog that does not belong to him. It provides the writer with an opportunity to share his expertise with the followers of the blog owner, thus giving him the chance to increase online traffic to his own blog. Guest blogging goes a long way in establishing a writer as an authority figure in his niche or domain. It also serves as a great platform for him to form links with renowned experts in his own field.

There are various other benefits of guest blogging such as building credibility among […]

How Content Writing Is Similar to Script Writing

Amateur writers often confuse between Script writing and content writing as both forms have a lot in common. The basic format for both bears significant similarity and includes the following elements

Introduction

Content in any form must be attractive to readers. If you want people to read till the very end of your masterpiece, it is your responsibility to add content that keeps them glued to it. The paragraphs must narrate a kind of a tale with coherent paragraphs and a story that transits from one phase to another effortlessly.

Idea Development

Now, for anything to be transformed into a script, you must have […]

9 Must-Have Free Tools for Start-Ups

In today’s era, where more and more youngsters are getting inclined towards start-ups, it becomes important for start-up owners to gain an edge over others of their kind. Scanty resources and limited funds only make the situation even more competitive. However, a smart business mind always figures out a way. He lets online tools come to his succor so that he is able to achieve a lot more by spending a lot lesser as compared to his competitors. This blog highlights how you can use certain tools to up your stance in the market.

Why should Start-Ups use Tools?

Any entrepreneur would […]

Most Important Online Tools for Entrepreneurs and Startups

This blog is based on the workshop I took at Seats2Meet, Den Bosch (Netherlands). You can also check the video to get more clarity. Personal Assistant ToolsIt is important and time efficient for entrepreneurs to have some very simple yet important personal assistant tools and when it comes to personal assistant tools, Google’s tools are […] […]

Believe It or Not! Twitter Does Make You A Better Writer

Twitter is not only an excellent tool for marketers; it also helps in making you a better writer.

Here’s hows

10. Twitter helps you write to-the-point

For those of you who have active Twitter accounts, you would know that Twitter does not permit you to exceed 140 characters while publishing posts. So, your content has got to be as crisp and to-the-point as possible. Take note that 140 characters do not mean 140 words or 140 letters. It is all that you have to incorporate words, symbols, spaces, punctuation marks and numbers on Twitter. Thus, you must know precisely what you want to […]

10 Unforgettable Ways to Write Narrative Blogs

Are you running your venture single-handed and getting frequent calls from your clients asking for the same information you have painfully put of on your own website? Do they prefer talking to you instead, even after you have shared the FAQ, case study or a specific page with them?

If YES, then congrats for waking up to this fact –

“On the average Web page users have time to read at most 28% of the words during an average visit; 20% is more likely” – Nielsen Norman

So, we need to make the most of the 20% of attention to convince the visitor […]