If you are wondering what a content calendar is, it is a simple calendar that has details of the content that your business must ideally create within a given duration of time. Easy to create, these content calendars are extremely hard to stick to. However, they make an incredible tool for organizing your content marketing strategy. Having an organized approach to producing quality content helps you save a great deal of time and energy. It also helps in enhancing the engagement levels of your readers by ensuring that you stay regular with your posts and that your posts do not […]
About Swaraj Das Mohanty
Entries by Swaraj Das Mohanty
Influencer marketing is the type of marketing that primarily focuses on using industry leaders to help convey the message of your brand to your target audience. Instead of marketing directly to potential customers, you get the word out for you through influencers. These influencers may be celebrities, achievers or other significant people known to have garnered trust and credibility among segments of audience by virtue of their authenticity or expertise in their domains.
Getting an influencer to follow your brand could benefit you in various ways like helping increase brand awareness, gaining credibility among target market, improving your SEO rank and […]
Hiring freelancers to work for you can prove to be a great decision, especially if you have just started a new venture. They charge a lot lesser than full-time employees, need negligible paperwork and have the least onboarding time. If you are looking to hire freelancers for your ongoing project, read on to find out the 11 ways to hiring smart freelancers who can deliver.
1. Picking the Right One
Try to interview your freelancer personally before you hire him. You could do so by means of a meeting, over the telephone or even online. However, even if you find that the […]
Having a website for your business opens you to several opportunities like establishing brand awareness, communicating with target audience, generating and converting leads and enhancing customer experience. While it may seem impossible, this blog gives you the step by step procedure to set up your own website in one day. Let’s find out how.
1. Design and Build your Website
The first step towards building your own website is selecting a suitable Web Design. The only one thing to remember here is to keep it simple. Remember that you only have a few seconds to leave an impact on the minds of […]
Guest blogging, simply put, is when a writer writes content for a blog that does not belong to him. It provides the writer with an opportunity to share his expertise with the followers of the blog owner, thus giving him the chance to increase online traffic to his own blog. Guest blogging goes a long way in establishing a writer as an authority figure in his niche or domain. It also serves as a great platform for him to form links with renowned experts in his own field.
There are various other benefits of guest blogging such as building credibility among […]